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Working with One Green Bean and Toyota, these assets were created for use within one of the world first Facebook Canvas creative campaigns for the new innovative Toyota Prius. Drawing inspiration from Toyota's Emotional Benefits video, the brief was to embed the Prius in a "inception" like world with surreal landscapes. Background assets were sourced from stock photography, combined and manipulated to create this world, then a 3D render vehicle was composited on.
Agency: One Green Bean
Client: Toyota
Creative Director: Adam Wise